Safra

Trend report: Raging Red

In Fashion, Fashion Heat, Good Look, style, Trend, Trend Report on April 13, 2010 at 4:12 pm

What a powerful colour. For years, red has been regarded as the foundation of evil.  But what’s overlooked is that red is our circulation. To wear red means life. It represents fearlessness and ambition. It is our confidence and reassurance. 

Diana Vreeland, one of the most trailblazing editors of all time, spent hours roughing her cheeks, lips, nails – her whole house! She poured it on the streets and it was the trademark of her life. I’ve never come across a more prolific person who personified red as she did.

Designers such as Rodarte, Givenchy, and  Betsey Johnson tantalize with splashes of red on the runway, but few used it completely. I understand –  red is a brave move. But it’s one of the most timeless and feminine colours on the rainbow palette. It’s not as overt as pink, but not as masculine as blue. It’s extremely flattering on rich skin tones and it’s just the right kind of commander.

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